How Business Finance Connects Strategy With Sustainability

Many businesses fail not because their ideas are weak, but because their financial decisions do not support their long-term plans. I have seen companies with strong missions struggle simply because money was managed in isolation from strategy. Sustainability, in real business terms, is not about slogans or promises. It is about whether a company can … Read more

Behavioral Economics in the Age of Infinite Options

Today’s consumers and investors live in a world of endless choice. From banking apps and investment platforms to daily spending decisions, options are everywhere. While this freedom looks empowering, it often creates confusion, stress, and poor financial decisions. I have seen people delay opening a savings account for months because they could not decide which … Read more